Unparalleled Flavor and Texture

Ora King has perfected the highest-quality king salmon by creating more than 100 genetically distinctive salmon families through nine generations over 25 years. Consumers can be sure to experience:

• A crisp initial bite that transitions into a buttery mouthfeel.

• Profound flavor that elevates any raw or cooked dish.

• Vibrant orange flesh marbled with white fat that gives the king salmon its texture.

Sustainably Raised & Hand-Picked for Quality

Ora King salmon are meticulously raised in freshwater facilities in different parts of New Zealand. After harvest, master salmon graders handpick and designate the prestigious Ora label to the fish of the highest quality.

Ora King salmon is B.A.P. and Ocean Wise-certified and rated Best Choice by Seafood Watch.

They have committed to five of the UN’s Sustainable Development Goals:

• Making salmon aquaculture a positive force for community and environmental health.

• Caring for the region’s water.

• Being a trustworthy and transparent neighbor & community partner.

• Hiring talented people across diverse roles and teams.

• Using resources responsibly & reducing environmental impacts where possible.